Suresh Babu Experimenting With Cost Cutting Measures?

Fri Nov 19 2021 13:04:52 GMT+0530 (IST)

Producer Suresh Babu is known for his tryst with new technology at the same time cost cutting measures in film production. While Suresh Productions in Telugu Cinema are known for bringing innovation and unprecedented production values, Suresh Babu does have a reputation for controlling expenditure like no one else.

The producer has been working from past three decades in Telugu Cinema towards realising the ultimate goal of his father legendary producer, D. Ramanaidu. Legendary producer Ramanaidu always dreamt of building a facility like AVM Studios in Chennai that can promise a producer to enter into the premise with a script and go out with finished film in hand.

So, Ramanaidu Studios have been working on building world-class pre production and post production facilities along with sound stages like no one else. Annapurna Studios, Ramoji Film City have world class post production facilities in Hyderabad but for VFX and VR, Virtual Production Telugu producers still go to Mumbai, Chennai and to International cities like Los Angeles, Vancouver, Singapore, Shanghai, Bangkok, Dubai.

Suresh Productions have been working on establishing a VFX facility that can help producers in understanding Virtual Reality and Virtual Production techniques. Recently, the production house has bought ten new systems that can work with softwares like Unreal.

This facility will work towards developing digital assets that will give producers opportunity to innovate with photo realistic backgrounds without travelling extensively. In a way, cutting costs while giving audiences the experience they desire.

For giving an example about how the new technology can help them, Suresh Productions will produce a film that will be made using VR and Virtual Production techniques, say reports. More details will be announced soon.