Star producer Dil Raju is leaving no stone unturned for the promotional campaign of his nephew Ashish Reddy's debut film Rowdy Boys. He is devising an aggressive promotional plan for the action drama.
Dil Raju had already set up an interesting combination for Rowdy Boys as he paired Anupama Parameswaran with Ashish. She plays the female lead in the film and she has apparently featured in many steamy scenes and lip locks as well. Star music composer Devi Sri Prasad is also a part of the project.
Now, Dil Raju has bought in Tollywood superstars for the promotional campaign of Rowdy Boys. He has on boarded several superstars for the promotional tour of Rowdy Boys.
Ram Charan attended the musical night event of Rowdy Boys the other night. Prabhas released the Friendship song from the film's audio album. NTR had launched the trailer of the film. Allu Arjun attended the pre-release event. Not just that, Pooja Hegde and Rashmika Mandanna are also onboard for the promotional campaign.
Well, the presence of these superstars is helping Rowdy Boys make some noise as it gears up for its theatrical release on the 14th of January. The campus drama is directed by Harsha who previously helmed Husharu.