Koratala Building Hype Around Balakrishna’s Story

Ace director Koratala Siva is known for building hype around his movies by making sure that the story gets super hyped before the release itself. For movies like Janatha Garage and Srimanthudu, this hype worked out very well. By the time of the release, people used to speak like, “Koratala has carved out a terrific second half with an amazing twist that was never seen before on the screen”, “Koratala wrote a terrific flashback episode that was never heard of,” kinds of buzz. However, the same failed big time with the likes of Acharya and Devara, where the story got brutally trolled for its shallowness, flaws, and inconsistency.

Even now, Koratala’s team is pushing the buzz that a terrific second half was written for Balakrishna, with the flashback episode really standing out big time. The buzz says that Koratala crafted a terrific second half that is full of action sequences, and the movie’s mafia theme will be stunning as ever. Having said that, Koratala is someone who hasn’t made stuff like KGF, Pushpa 2 or Dhurandhar kinds of action blocks. Now, if he builds hype around the story like this, people will be expecting another KGF and Dhurandhar from Balakrishna’s movie. If that hype doesn’t match, Koratala knows what happens.

On the other hand, though there is no official announcement about Koratala and Balakrishna’s film, the everyday titbits coming out about the project are surely interesting the audience big time. However, it’s better if the film gets officially announced first, and then this hype builds up. A quickly built hype dies quickly if it’s not built on a solid foundation.