Keeravani: First Telugu Maestro with AI Vocals
During the film's audio launch event, a surprising detail was revealed by Dil Raju. Keeravaani utilized AI technology to compose the entirety of a song titled "Ghost Love."
By: Tupaki Desk | 10 April 2024 7:16 AM GMTMM Keeravaani, the Oscar-winning composer behind the chart-topping "Naatu Naatu" from RRR, is breaking new ground in Telugu music. While recently captivating audiences with his score for "Naa Saami Ranga" starring Akkineni Nagarjuna and Ashika Ranganath, Keeravaani is now set to make history with his upcoming film "Love Me – If You Dare."
During the film's audio launch event, a surprising detail was revealed by Dil Raju. Keeravaani utilized AI technology to compose the entirety of a song titled "Ghost Love." This groundbreaking feat makes Keeravaani the first Telugu music director to ever use AI vocals for an entire song.
Keeravaani's venture into AI vocals with "Ghost Love" marks a bold step for Telugu music. Produced by Harshith Reddy, Hanshitha Reddy, and Naga Mallidi, "Love Me – If You Dare" also boasts the talents of legendary cinematographer PC Sreeram. With its April 25th release date approaching, anticipation is building for this innovative project that promises to redefine the boundaries of Telugu music composition.
This innovative approach comes amidst a growing trend of AI integration in Indian film music. AR Rahman previously sparked controversy when he recreated the voices of deceased singers for a track in Rajinikanth's "Lal Salaam." Similarly, Vivek Sagar faced criticism for using AI to replicate the late SP Balasubrahmanyam's voice in "Keedaa Cola."