If there is anyone in India who got benefitted from the Corona crisis, it is definitely the OTT platforms. With theatres getting closed and television channels running out of content, the digital streaming platforms became the best way of entertainment for the common man. A lot of people are getting habituated to watching movies and web series online.
News is that a few producers are trying to make moves to release their films directly on the OTT platforms to escape this situation with minor losses. But sources say that both the parties are having problems during negotiations as the producers are quoting high prices. At this time, the OTT platforms are reportedly coming with new ideas. They are planning to rope in directors to shoot original content for their platform exclusively. This has been going on in the English and Bollywood industries.
Till now, this pattern is limited to the production of web series but if they start to make Telugu films exclusively for OTT platforms, it will do a lot of benefit to the viewers and talented and budding filmmakers too. This way, the audience can get a variety content within a limited budget. As per grapevine, some films may start rolling after the lockdown is lifted.
News is that a few producers are trying to make moves to release their films directly on the OTT platforms to escape this situation with minor losses. But sources say that both the parties are having problems during negotiations as the producers are quoting high prices. At this time, the OTT platforms are reportedly coming with new ideas. They are planning to rope in directors to shoot original content for their platform exclusively. This has been going on in the English and Bollywood industries.
Till now, this pattern is limited to the production of web series but if they start to make Telugu films exclusively for OTT platforms, it will do a lot of benefit to the viewers and talented and budding filmmakers too. This way, the audience can get a variety content within a limited budget. As per grapevine, some films may start rolling after the lockdown is lifted.