The new OLX Ad featuring Allu Arjun is pretty good and concept chosen is 'dowry' demand. Bunny who is a brother of a Girl who is going to marry soon gives a fitting reply to father-in-law's greedy wish. When the elderly gentleman asks the bride's family for a brand new car to his son, Allu Arjun posts the picture of their old four-wheeler on OLX.com and comments - 'Let The Old Make Way For The New'. There is undercurrent social message in this TV Commercial and that's the best part.