A recent survey revealed some shocking facts about the average time spent by Indians on the phone. The survey stated that on average Indians spend one-third waking hours on phone, which is 1,800 hours a year. The survey went on to say that if the same continues, it will affect their mental and physical health.
The survey was carried out by Cybermedia Research (CMR) jointly with smartphone maker Vivo, stated that more than half of the respondents said that they never tried to switch off from their social media and also said that they were not able to live without their smartphones.
"For results based on a randomly chosen sample of this size, there is 95 percent confidence that the results have a statistical precision of plus or minus 2.2 percent of what they would be if the entire population had been surveyed," the survey stated.
"The results demonstrate that the dependency over smartphones has increased. While smartphone will continue to be the primary go-to device, users have realised that periodically switching-off would help benefit their personal health," Head-Industry Intelligence Group, Prabhu Ram.
"As the 'born in the net' generation grows up as digital natives, there is a fundamental change underway within society redefining relationships, interactions and the very fabric of human emotions and exchanges," Brand Strategy Director for Vivo India, Nipun Marya said.
"This transformation is also an opportunity to harness and drive positive change, reinforce balance and responsible proliferation of technology and its usage among consumers," Marya said.
The survey was carried out by Cybermedia Research (CMR) jointly with smartphone maker Vivo, stated that more than half of the respondents said that they never tried to switch off from their social media and also said that they were not able to live without their smartphones.
"For results based on a randomly chosen sample of this size, there is 95 percent confidence that the results have a statistical precision of plus or minus 2.2 percent of what they would be if the entire population had been surveyed," the survey stated.
"The results demonstrate that the dependency over smartphones has increased. While smartphone will continue to be the primary go-to device, users have realised that periodically switching-off would help benefit their personal health," Head-Industry Intelligence Group, Prabhu Ram.
"As the 'born in the net' generation grows up as digital natives, there is a fundamental change underway within society redefining relationships, interactions and the very fabric of human emotions and exchanges," Brand Strategy Director for Vivo India, Nipun Marya said.
"This transformation is also an opportunity to harness and drive positive change, reinforce balance and responsible proliferation of technology and its usage among consumers," Marya said.