Bade Miya Chote Miyan 1+1 Promotion Fails to Spark Interest
kshay-Tiger starrer. While coffers filled up to ₹100 crores gross, that wouldn't be sufficient as the film's budget is more than ₹300 crores.
The revival of the classic comedy duo Akshay Kumar and Tiger Shroff in "Bade Miyan Chote Miyaan" seems to have hit a snag. The film's attempt to woo audiences with a "buy one, get one free" ticket offer failed to generate significant interest, raising concerns about the movie's commercial prospects though it has touched ₹100 crores gross mark already.
This promotional strategy, often employed to boost ticket sales for opening weekends, appears to have backfired for "Bade Miyan Chote Miyaan." Industry experts speculate that factors like lacklustre trailers or competition from other releases might be dampening audience enthusiasm to buy tickets for this Akshay-Tiger starrer. While coffers filled up to ₹100 crores gross, that wouldn't be sufficient as the film's budget is more than ₹300 crores.
The film serves as a sequel to the 1998 hit of the same name, originally starring Govinda and Ram Kapoor. Replicating the magic of the original has proven a challenge, though Akshay Kumar and Tiger Shroff are known for their box office pull, even their star power seems insufficient to overcome the current lull. Even the glam dose of Manushi Chillar and Alaya F, along with Prithviraj Sukumaran's villainy failed to click.
The coming days will be crucial for "Bade Miyan Chote Miyaan" as it attempts to turn things around and find its footing at the box office.